Food Photography and Motionby Andras Dietrich

I make your food look real, craveable, shareable and saveable.A decade of chef knowledge infused into creative food stories.

The gallery
Dark chocolate bar with roasted hazelnuts falling around it against a yellow background
Forkful of tagliatelle in tomato sauce lifted above an open tin of peeled tomatoes
Whole raw king prawns fanned out on a dark stone surface, a chef's hands and a knife below with garlic and red chilli
Hot sauce poured over fried chicken pieces served in glass tumblers on a dark counter
Tomato ketchup poured from a squeezy bottle into a stemmed glass, cherry tomatoes scattered on a blue background
Seafood and vegetables suspended in mid-air above a pan, beside a set of Global knives on a wooden block
Global Ukon santoku resting on a halved pineapple against a dark green background
Overhead sharing tray of chicken wings in four coatings with tater tots, celery and dips
Overhead plant-based cheese board with crackers, olives, nuts and dried cranberries
Asparagus spears balanced on a white spoon against a pale grey background
Close-up of chickpea salad with chorizo and tomato, lifted on a spoon
Global paring knife on grey stone with asparagus, chives, a wedge of cheese and a box of brown eggs
Radishes halved and whole, laid out in a grid on turquoise painted wood, shot overhead
Guacamole on toasted flatbread with two Global knives, avocado, red onion and chilli on turquoise painted wood
Whole roasted cauliflower coated in melted cheese, with grated cheese and herbs falling around it on blue
Properoni pepperoni sticks and slices with flatbread and two bowls of chickpea salad on yellow
Tomahawk and rib steaks on a wooden butcher's board with steak knives and English charcuterie tubes
Red Dog Saloon double cheeseburger with racks of smoked ribs behind it, low key lighting
Close-up of a Red Dog Saloon burger loaded with pulled pork, burnt ends and melted cheese
Close-up of macaroni cheese, glossy sauce coating every piece of pasta
Close-up of a steak sandwich on a sesame bun, melted cheese running down the side
Global santoku knife resting beside pans of flaming food in a dark professional kitchen
Overhead of buffalo wings with celery, cucumber and hummus, beer being poured, Global Ukon knife
Red Dog Saloon burger in toasted bread with fries, lettuce, tomato and slaw, lit against black
Pistachio choux bun on a bakery box, warm light against a dark brown background
Cooked tomahawk steak carved into slices on a Tom Hixson board with a blue-handled steak knife
  • Franco Manca, client of Smart Food Media
  • The Real Greek, client of Smart Food Media
  • Purezza, client of Smart Food Media
  • Red Dog Saloon, client of Smart Food Media
  • Grunwerg, client of Smart Food Media
  • Global Knives, client of Smart Food Media
  • Port Royal, client of Smart Food Media
  • Savernake, client of Smart Food Media
  • Properoni, client of Smart Food Media
  • Haloodies, client of Smart Food Media
  • La Fauxmagerie, client of Smart Food Media
  • Creative Hospitality, client of Smart Food Media
  • Wonder Bird, client of Smart Food Media
  • Chip And Jerk, client of Smart Food Media
  • Nonna Bakery, client of Smart Food Media
  • Ming Foods, client of Smart Food Media
  • Happy Maki, client of Smart Food Media
  • Domu Catering, client of Smart Food Media
  • Rtg Kitchen, client of Smart Food Media
  • Volonte, client of Smart Food Media
  • Passion Fit Food, client of Smart Food Media
  • Brixton Jamm, client of Smart Food Media

Want it? Need it?

Talk about the project
Where to start

Go forward by theme.

Take whichever one is closest to what you are working on.

Food

Food photography

You want your food to look so incredible they can taste the picture.

Food brands, producers and manufacturers. Custom-made campaigns that carry your message.

See the work →
Culinary

Recipe and ingredient

Your brand is product based and lives around cooking. From ingredients to knives to equipment.

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Hospitality

Restaurant photography and video

You want them to feel the room before they ever book the table.

Restaurants, groups and hotels. Bold, because bold is what gets them through the door.

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About

When your creative director
is actually a development chef.

The creative director and the chef are the same person on this team. If you want the food journey behind that, it lives in About.

The food journey

A campaign in mind and need a fresh perspective? Imagery that brings results. Get in touch: a fifteen minute fit call, to check we are the right fit.

Case studies

Selected projects.

See recent work
Vegan sustainable brand, 150 videos and 500 pictures

Vegan sustainable brand, 150 videos and 500 pictures

I run Purezza's Instagram account, and I have produced and posted all the content for a year and a half. We averaged around 200 to 300 thousand monthly organic views to fuel the brand. It drove excitement for product launches and showcased the specials and all the new flavours.

A mini art department, inside a patty factory that produces 28,000 patties a day

A mini art department, inside a patty factory that produces 28,000 patties a day

Port Royal Patties, Jamaican patty and pie manufacturer in Park Royal. Supplies Asda, Morrisons and Tesco. Over a year of work together, across multiple shoots.

One feel, one look, to show the meatiness of their food. Real BBQ

One feel, one look, to show the meatiness of their food. Real BBQ

Red Dog Saloon, Shoreditch-based Texas-style barbecue group, multiple sites, multiple cities. Over a year, half a dozen shoots. Big bite, big flavour, the food as it actually is.

A fifteen minute fit call, to check we are the right fit.

Talk about the project